GREENWOOD — The Greenwood-Leflore-Carroll Industrial Foundation estimates that the filming of the hit movie “The Help” was a big help to the Greenwood area economy.
Bill Crump, the foundation’s chairman, said the film’s production in Greenwood last summer brought $13 million into the community.
Crump told The Greenwood Commonwealth that evidence of the economic effect was in banks and businesses that received lots of large bills. Cast and crew members were paid expense money with $50 and $100 bills.
The president of the Greenwood-Leflore County Chamber of Commerce says Crump’s estimate of the film’s effect may be too low. He cites revenue at area hotels and numerous other businesses in saying that the economic boost amounted to more than $13 million.
Suresh Chawla, president of the Greenwood-Leflore County Chamber of Commerce, said he felt Crump’s figure of $13 million was too low.
“With all due respect to my good friend, Bill, I think there was a lot more than $13 million. I know between The Alluvian, the Hampton Inn, the Holiday Inn and the Budget Host hotels, the lodging revenue had to be $1 million,” said chamber president Suresh Chawla.
Chawla rattled off a list of other businesses that were “massively impacted” by “The Help,” such as Enterprise Rent-A-Car, Ainsworth Sign Co., the Farmers Market and restaurants.
Chawla, who also serves on the Greenwood Convention & Visitors Bureau Board of Directors, said the CVB “had its highest-revenue year ever. That’s a direct reflection on the increase in hotel and restaurant sales.”
Greenwood Mayor Carolyn McAdams also said numerous businesses benefited.
“It brought 170 extra people here for eight to 10 months,” McAdams said. The proof is in the city’s June sales tax check from the state, which dropped 12 percent from the same time last year.
“The only thing I could attribute it to was the movie,” McAdams said.
McAdams and Chawla said Crump needs to get another movie to come to Greenwood.
“I challenge Bill Crump to get us a movie a year,” the mayor said, adding, “We want them to be nice movies that are tastefully done, like ‘The Help.'”
BEFORE YOU GO…
… we’d like to ask for your support. More people are reading the Mississippi Business Journal than ever before, but advertising revenues for all conventional media are falling fast. Unlike many, we do not use a pay wall, because we want to continue providing Mississippi’s most comprehensive business news each and every day. But that takes time, money and hard work. We do it because it is important to us … and equally important to you, if you value the flow of trustworthy news and information which have always kept America strong and free for more than 200 years.
If those who read our content will help fund it, we can continue to bring you the very best in news and information. Please consider joining us as a valued member, or if you prefer, make a one-time contribution.Click for more info