ACROSS MISSISSIPPI — Jacksonville, Florida-based Bi-Lo Holdings, parent company of BI-LO, Harveys and Winn-Dixie grocery stores, is now suporting Apple Pay across its entire southeastern footprint.
“Customers want a shopping experience that is convenient, easy and secure, which is why we’re so pleased to announce support for Apple Pay,” said Bert DuMars, vice president, digital marketing at Bi-Lo Holdings. “Bi-Lo Holdings is prioritizing digital mobile solutions for our customers, and Apple Pay is an exciting first step in our journey.”
Across its eight-state operating area, Apple Pay is available to BI-LO, Harveys and Winn-Dixie customers who carry iPhone 6 and iPhone 6 Plus. These users will be able to hold their iPhone 6 to the contactless reader at checkout and place their finger on the Touch ID to pay.
Security and privacy are at the core of Apple Pay. When a customer adds a credit or debit card with Apple Pay, the actual card numbers are not stored on the device nor on Apple servers. Instead, a unique device account number is assigned, encrypted and securely stored in the secure element on the customer’s device. Each transaction is authorized with a one-time unique dynamic security code, instead of using the security code from the back of the customer’s card. If a customer’s iPhone is lost or stolen, he or she can use Find My iPhone to suspend or remove cards from the device.
“Data security is an increasingly important issue for all customers. We are pleased to offer a digital solution that prioritizes privacy and usability,” added DuMars.
BEFORE YOU GO…
… we’d like to ask for your support. More people are reading the Mississippi Business Journal than ever before, but advertising revenues for all conventional media are falling fast. Unlike many, we do not use a pay wall, because we want to continue providing Mississippi’s most comprehensive business news each and every day. But that takes time, money and hard work. We do it because it is important to us … and equally important to you, if you value the flow of trustworthy news and information which have always kept America strong and free for more than 200 years.
If those who read our content will help fund it, we can continue to bring you the very best in news and information. Please consider joining us as a valued member, or if you prefer, make a one-time contribution.Click for more info