Checky Herrington, a senior member of Mississippi State’s Office of Public Affairs, is among 15 selected for a major recognition by the world’s largest organization for public relations professionals.
Herrington, who has served since February 2014 as the university’s marketing research analyst, will be inducted in November into the Public Relations Society of America’s prestigious College of Fellows. A Louisville native, he has more than three decades experience in marketing, public relations and brand-strategy development.
Herrington and other Fellows formally will accept the honor in ceremonies prior to the organization’s 2015 conference in Atlanta.
Last year, Herrington received the highly coveted Accreditation in Public Relations designation from PRSA’s Universal Accreditation Board.
Prior to returning to his alma mater, the 1979 MSU communication/public relations and marketing graduate served nearly 30 years as Entergy Corp.’s marketing communications leader. During his Entergy tenure, he received numerous recognitions, including the PRSA’s Silver Anvil Award for work as a team member during and after Hurricane Katrina.
Before joining Entergy, Herrington was a member of Gov. William Winter’s administration, where he directed media relations efforts that contributed to the successful passage of Mississippi’s 1982 Education Reform Act.
He began his career as a reporter with The Clarion-Ledger in Jackson and, before that, at his hometown Winston County Journal.
Herrington is past president of the International Association of Business Communicators. In addition to the PRSA, his other professional affiliations include the Southern Public Relations Federation and the Public Relations Association of Mississippi, for which he serves as state treasurer.
In addition to his public affairs duties, Herrington serves as adviser for MSU’s Kappa Alpha Order social fraternity. In July, KA honored him with its national faculty adviser of the year award.