Local firm helps promote world-record chocolate bar

by Wally Northway

Published: September 25,2011

Tags: advertising, candy, education, fundraising, marketing, public relations, schools, world record

Since founding Broadcast Media Group Inc. in Starkville in 1996, Robbie Coblentz has worked numerous marketing/PR campaigns all over the state and nation. The production company has won numerous awards for its work, including an international Telly Award just this past summer.

But he and his team recently completed work on the promotion of a new world record that might be the most unique project in the firm’s history.

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