GodwinGroup the ‘go-to’ firm for 75 years
by Ted Carter
Published: April 22,2012
Tags: advertising, Danny Mitchell, digital marketing, GodwinGroup, John McKie, marketing, Philip Shirley, public relations
In the advertising and marketing business, reaching the 75-year mark is akin to surviving the Ice Age wearing shorts, flip-flops and a tank top. You can do it, but you won’t like your odds going in. Market collapses, creative burnout, scandals, partner disputes and the death of the founder are but a few of the [...]
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