Archive for the ‘COLUMNS’ Category

JEFFREY GITOMER — ‘Why’ of sales and selling will lead you there

by Published: August 22,2014

Tags: advertising, Business, editorial, Jeffrey Gitomer, Mississippi

I  sat in a Jim Rohn seminar one day in 1995 and heard him say, “Formal education will earn you a living. Self-education will earn you a fortune. You decide how much of a fortune you want to earn by how willing you are to self-educate.” I was frozen in my front-row seat. A stunning […] [...]

TODD SMITH’S SPIN CYCLE — ‘Newsjacking’ is latest social media phenom

Anyone remember this famous tweet from Waffle House – “We don’t believe in Belgium Waffles”? It happened during Team USA’s run in the World Cup. As you know, Waffle House got a little notoriety from that soccer success as well. This act of genius coined a new term used frequently by David Meerman Scott, a […] [...]

JEFFREY GITOMER: What CEOs want to talk about (HINT: It ain’t your product)

Everyone tells you to meet with the decision maker. Everyone tells you to meet with the CEO. However, it seems no one offers any advice on what to SAY when you get to that meeting, what to DO when you get to that meeting, or what to ASK when you get to that meeting. HARSH […] [...]

THE SPIN CYCLE — Pitching pitfalls that drive journalists crazy

How well do us PR practitioners and journalists get along? Sometimes it’s easy to avoid common mistakes that will prevent your brand from getting covered and possibly ruin your relationship with the journalist – and who better than journalists themselves to give us tips? With the help of Martin Bryant, editor-in-chief at The Next Web, […] [...]

BOOK BIZ — Differences in confidence decoded and deconstructed

The Confidence Code, at first glance, may seem like a book only relevant to women, thanks to its subtitle. While it is geared towards them, I’d argue that anyone who works with or manages women, or teaches young girls, or has women they care about in their lives, could learn a lot from reading this […] [...]

Sense of mission — Patti Gandy brings passion to Mission First Legal Aid Office

Native Mississippian and motivational guru Zig Ziglar once said, “Outstanding people have one thing in common: An absolute sense of mission.” Based on my observation of successful leaders, I would wholeheartedly agree with Ziglar’s conclusion. These leaders have discovered their true passion and are living “on purpose” with focus and determination.  Mission driven individuals inspire […] [...]

ALAN TURNER: C Spire pushes to deliver 1 GBPS broadband Internet in Mississippi

by Published: August 15,2014

Tags: Apple, Business, C Spire, Dave Miller, iPhone, Mac, Mississippi, technology

When Dave Miller, senior manager for media relations at C Spire, dropped by our offices the other day, we took the opportunity to chat with him about the company’s progress toward delivering 1 Gig Internet speeds within the state of Mississippi. “We expect to make our first connections in Ridgeland this fall,” he said. “When […] [...]

PHIL HARDWICK — Financial literacy makes better schools and communities

I love Junior Achievement. Too bad it’s no longer around. Once upon a time I was a Junior Achievement volunteer, a business person who went into elementary schools and presented a program about work-readiness, entrepreneurship and financial literacy. Trained by Junior Achievement of Mississippi and equipped with some excellent instructional materials, I, like dozens of […] [...]

IKE TROTTER: Retirement age decision becomes more difficult

by Published: August 14,2014

Tags: Business, Greenville, Ike Trotter, JACKSON, Mississippi

WHY DO SOME PEOPLE CHOOSE to claim Social Security retirement benefits at the earliest possible age of 62, rather than waiting until their full retirement age (66 to 67 for anyone born in 1943 or later) when doing so would reduce their monthly benefit by as much as 30 percent? Well, there actually are many reasons, […] [...]

DAVID DALLAS — Mission: Hemp possible

You don’t have to inhale.  You don’t even have to put it in your mouth.  We don’t need it for recreational use, we need it for work, jobs, and a more productive Mississippi. Our great agricultural state needs to take the lead in Industrial Hemp production.  And we need to do it quickly. The New […] [...]

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