Archive for the ‘COLUMNS’ Category

TODD SMITH’S SPIN CYCLE — Measurement plus metrics equals PR success & branding relevance

Measurement and metrics are integral and complex parts of our PR world, and it’s increasingly being driven by social media in the digital domain. In fact, the branding, PR, marketing and ad industries recently converged in Measurement Week 2014 in New York, a four-day conference focused on all things measurement, analytics, media success and ROI. […] [...]

BOOK BIZ — Embracing a different approach to end-of-life care

by Published: September 24,2014

Tags: Book Biz, books, Business, Louann Lofton, Mississippi, NEWS

I won’t sugarcoat it: if you’re looking for a fun, lighthearted read, this is not the book for you. However, if you’re interested in how our society and medical community treat end-of-life decisions in the 21st century, Katy Butler’s remarkable Knocking on Heaven’s Door is enlightening, heartbreaking and, at times, enraging. Butler is a journalist […] [...]

Martin Willoughby talks to Joel Bomgar

by Published: September 24,2014

Tags: Business, Martin Willoughby, Mississippi, NEWS

Joel Bomgar is the founder of Bomgar Corporation, a leading provider of enterprise remote support solutions.  The company had an ownership change in May when TA Associates, a global private equity firm, acquired a majority interest in the company.   MW: Joel, what has life been like for you after the Bomgar ownership change?   […] [...]

ALAN TURNER: After 30 Years as GM of WLBT, Dan Modisett is ready for new adventures

by Published: September 24,2014

Tags: Business, media, Mississippi, NEWS

Recently, we had the opportunity to visit with Dan Modisett, general manager of WLBT for the past 30 years. Dan is getting ready to celebrate his retirement at the close of the year, and shared some of his recollections from a long career in Jackson television. Born and raised in Jackson, he received his B.A. […] [...]

PHIL HARDWICK — Buy and flip or buy and hold?

by Published: September 24,2014

Tags: Business, column, Mississippi, NEWS, Phil Hardwick

Dear Phil: My husband and I have an opportunity to buy a rather run-down house in a nearby neighborhood. I feel like it is just too good an opportunity to pass up. We are undecided on whether to buy it and resell it as is, buy it and have a contractor make the necessary repairs […] [...]

DAVID DALLAS: Mississippi’s in’adequate’ public schools

Public School Districts all over Mississippi are still signing up to sue the state for lack of funding according to the formula established under the Mississippi Adequate Education Program. MAEP, as it is called, passed as law in 1997 and has only been “adequately” funded twice. 19 districts have signed on to the lawsuit so […] [...]

TODD SMITH: Ray Rice Crisis Sacks NFL Image, Identity

by Published: September 19,2014

Tags: corporate branding, domestic violence, image, NFL, Ray Rice

Wow, what a difference a week makes in the world of corporate branding. In the last Spin Cycle, we discussed some challenges the NFL faces that could tarnish its image – including the simmering Ray Rice crisis. That was before the full version of the Rice elevator assault video surfaced. Now, Roger Goodell and the […] [...]

WILLOUGHBY: Harrison uses baseball experience in business

by Published: September 19,2014

Tags: Harrison Homes, Tyler Harrison

One of the great joys I have in writing this column is that I get the opportunities to meet a wide variety of leaders. Some have been leading for decades and are in a stage of life where they are mentoring others while others are in the building phase of their career. Having studied the […] [...]

Nicole Kemp: National transportation manager for Levi Strauss is a committed GOP supporter

At a dinner Nicole Kemp says one of the great things about her job as National Transportation Manager for Levi Strauss is that she “gets to wear jeans every day.”  Hmm — definitely makes sense if you happen to work for the country’s oldest and largest maker of blue jeans. She manages all of the […] [...]

ALAN TURNER: A conversation with Knight Kiplinger

I had an opportunity to visit with Knight Kiplinger recently while he was in town for a Regions Bank event, and our discussion ranged over a broad spectrum of economic and business issues. Kiplinger’s company, based in Washington, was originally founded in 1920, which makes it one of the oldest financial information publishing companies in […] [...]

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