Archive for the ‘COLUMNS’ Category

GITOMER: Tough sales issues, and not so tough (but not so easy) answers

by Published: May 27,2014

Tags: gitomer, sales

The 3.5 biggest issues facing salespeople today are: 1. Price integrity. 2. Customer loyalty. 3. Fighting hungry competition. 3.5 Quality, attitude, and belief of the salesperson. These issues manifest themselves in BOTH lost sales that you could have won and lost profits that you could have earned. Tough questions: • What are you doing to […] [...]

TODD SMITH: Crisis management at your fingertips – new app launched

by Published: May 26,2014

Tags: Business, marketing, Mississippi

Crisis management is coming to a smartphone near you. Ketchum – a leading global PR agency – has launched Mobile RepProtect, an iOS and Android app that the firm hopes will give sweaty-palmed clients the ability to conquer any would-be PR nightmare from the comfort of their own smart phone or tablet. The idea, says […] [...]

Analysis: LGBT group faces Miss. political hurdles

A national civil rights group called Human Rights Campaign faces significant challenges as it tries to make Mississippi’s legal climate more open for lesbian, gay, bisexual and transgender residents. HRC recently announced that it will spend $8.5 million for its “Project One America” in Mississippi, Alabama and Arkansas, which currently have no laws to prohibit […] [...]

WILLOUGHBY: David Shaw leads tech research

In my executive coaching practice, I often analyze with my clients the constant barrage of demands on their time. One of the most influential books to me on this topic is a short work by author Charles Hummel titled Tyranny of the Urgent! For a successful leader, there are always more demands on your time […] [...]

TODD SMITH — Digital ads grow, news outlets get smaller share — tips for better business writing

by Published: May 9,2014

Tags: Business, marketing, Mississippi

Digital advertising in the U.S. accounted for $42.6 billion in revenue in 2013, an increase of 16 percent over 2012, according to the financial analysis firm eMarketer. But while that digital ad revenue is growing, the numbers show that news organizations are competing for an increasingly smaller share of those dollars. While Google’s recent announcement […] [...]

BOOK BIZ — Lives of blind French girl and Nazi Youth converge in occupied France

by Published: May 9,2014

Tags: books, Business, literature, Mississippi

It’s fairly certain All the Light We Cannot See is going to be on the 2014 list of favorite books for a lot of us. It has many of the elements I enjoy in a novel — a World War II background with a specific setting in occupied France; a heart-tugging story; and human emotions […] [...]

WILLOUGHBY: David Pharr helps coordinate first TEDx event in Mississippi

I am excited to share with our readers this week about a topic I am passionate about — TED. No, not a person — I am talking about the global phenomenon known as TED, which stands for Technology, Entertainment, and Design. This week, I asked David Pharr, one of the coordinators of the first TEDx […] [...]

JEFFREY GITOMER — Finding the elusive decision maker. Then what?

by Published: May 9,2014

Tags: advertising, Business, gitomer, Mississippi

Jeffrey, I speak with many people in organizations that want you to think they are the decision maker when in fact they are not. I have wasted too many emails and follow up on people that can’t help. How do you ask without hurting the relationship you may have built? How do you determine the […] [...]

PHIL HARDWICK: Are Mississippians stuck or mobile?

by Published: May 9,2014

Tags: Business, column, Mississippi, Phil Hardwick

Just over 75 percent of all Mississippi residents were born in Mississippi. That is the sixth-highest percentage in the United States. That number reveals some good things and some not-so-good-things about the Magnolia State. One obvious good thing about that number is that it indicates that residents are apparently satisfied with living here. Even though […] [...]

CHARLES RAFFERTY: Securing (or taking back) your identity

by Published: May 2,2014

Tags: Business, economic development, Mississippi

The Federal Trade Commission recently reported in its Consumer Sentinel that identity theft complaints increased to 369,132 for the year ended December 31, 2012.  This appears to be a small number; but it grew by 25% over 2011.  As with other fraud schemes, experts generally agree that identity theft is extremely under-reported for a number […] [...]

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