by Associated Press Published: August 29,2011
Tags: advertising, athletics, Golf, manufacturing, marketing, sponsorships, sports
MADISON and GREENWOOD — Viking Range Corp. of Greenwood is pulling out as sponsor of the PGA Tour event in Mississippi and tournament officials have until late September to find a new sponsor or sponsors, director Randy Watkins said. Just under $1 million is needed, and the tournament could lose its spot on the 2012 [...] [...]
by For the MBJ Published: July 10,2011
Tags: Golf, golf lesson, Pier Roy, sports column, Viking
Don’t be too proud to take a golf lesson. I’m not! That’s what Jack Nicklaus said years ago. And with a total of 118 tournament wins around the world including 18 majors, I say we should all trust him. Whether you’re an expert or thinking about swinging a golf club for the first time, instruction [...] [...]
by Amy McCullough Published: July 3,2011
Tags: chef, cooking, Golf, John Currence, Q&A, Viking, Viking Classic
In addition to being a PGA TOUR event, the Viking Classic is also a culinary extravaganza. Wrapping up the fun in this year’s Viking Culinary Tent will be chef John Currence, owner of City Grocery restaurant in Oxford. Currence was named Best Chef in 2009 by the James Beard Foundation and was recently a contestant [...] [...]
by Clay Chandler Published: June 27,2011
Tags: Golf, golf tournament, Viking Classic
There’s very little that we know for sure about the negotiations to either keep Viking Range Corp. as the title sponsor of the Viking Classic, or to find a new one. What is certain is that Randy Watkins, tournament director, and his team will not resume talks with anybody until after the tournament is over. [...] [...]
by Clay Chandler Published: June 26,2011
Tags: Golf, tournament, Viking Classic, Viking Range Corporation
There’s very little that we know for sure about the negotiations to either keep Viking Range Corp. as the title sponsor of the Viking Classic, or to find a new one. What is certain is that Randy Watkins, tournament director, and his team will not resume talks with anybody until after the tournament is over. [...] [...]
CHOCTAW — Dancing Rabbit Golf Club, owned and operated by the Mississippi Band of Choctaw Indians, has entered into a new marketing partnership with PGA Tour veteran and two-time major winner John Daly. In addition to making Dancing Rabbit Golf Club’s Azaleas and Oaks courses his home tracts, Daly will appear in broadcast, print and [...] [...]
by Clay Chandler Published: February 6,2011
Tags: Golf, July tee time, The Golf Channel, Viking Classic
The Viking Classic will return to its summer roots this year, with a tee time in July instead of late September. That could be good news and bad news. The good news: The Golf Channel will televise the tournament live, instead of on tape-delay. The bad news: The Viking will compete with the British Open [...] [...]
by Wally Northway Published: January 27,2011
Tags: economic impact, Golf, sports, tourism
MADISON — Researchers at Mississippi State University have determined the Magnolia State’s only PGA Tour event, the Viking Classic, has an impact on the Mississippi economy in gross output or sales of approximately $22 million. Commissioned by the Mississippi Development Authority, the study surveyed about 2,500 attendees at the Sept. 27-Oct. 3 tournament at Annandale [...] [...]
by Wally Northway Published: December 22,2010
ACROSS MISSISSIPPI — According to the Mississippi Development Authority (MDA) Division of Tourism, seven golf courses in the state have been voted onto Golfweek’s “50 Best Casino Courses” list. The seven courses – in order of rank – are: Fallen Oak Golf Club (second); Dancing Rabbit Golf Club’s Azaleas Course (18th); Grand Bear Golf Club [...] [...]
by Clay Chandler Published: July 4,2010
Tags: Golf, PGA, Viking Classic
State’s only PGA tourney hopes to rebound in 2010 from last year’s disaster There’s an empty spot in the record books where the name of the winner of the 2009 Viking Classic should be. But it’s clear who the victor was —Mother Nature. Days of downpours before and during the tournament turned Annandale Golf [...] [...]
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