Posts Tagged ‘LuAnn Pappas’

Ads fun, not anti-Mississippi, says Southland executive from Southern Gaming Summit

The advertising, in a word, was taken personally by gaming officials in Mississippi. Southland Park Gaming and Racing’s recent marketing campaign in the Arkansas, Tennessee, north Mississippi area have been often-discussed in Mississippi gaming circles. The television ads for the West Memphis, Ark., racetrack and casino incorporated negative Mississippi stereotypes. The ads advise viewers “Don’t Risk the Road Trip.” […] [...]

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