Posts Tagged ‘marketing products and services’

Cross-selling gains steam as banks widen quest for revenue

by Ted Carter Published: August 21,2011

Tags: Cross-selling, marketing products and services, Tommy Solomon, up-sell

An emphasis on marketing products and services to current customers has led bank managers to leave their offices and work the lobby much like a maître d in a dining room. With that visibility comes a new inquisitiveness about the financial services and products you may need. With loan demand stuck on stopped and deposits […] [...]

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