Mississippi Business Journal » marketing

Telepak strikes another branding deal with C Spire

MBJ Staff — Tue, 18 Jun 2013 11:50:23 +0000

RIDGELAND — Telepak Networks Inc., a broadband networking company, plans to sell fiber-based digital broadband services under the C Spire Fiber brand. According to Gregg Logan, Telepak vice president and general manager, the firm already has a strong reputation in the telecommunications industry as one of the leading independent providers of Internet, telecommunications and network [...]

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C Spire signs contract extension with NBA’s Grizzlies

MBJ Staff — Fri, 14 Jun 2013 14:04:35 +0000

RIDGELAND — The Memphis Grizzlies and C Spire Wireless have entered into a multi-year extension of an agreement involving the NBA Western Conference team and FedExForum. Terms were not disclosed. As part of the agreement, the Memphis Grizzlies will continue its relationship with C Spire Wireless as the official wireless partner of the professional basketball [...]

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Fla. telemarketing firm fined $420K for ‘No-Call’ violations

MBJ Staff — Wed, 05 Jun 2013 18:24:13 +0000

JACKSON — The Mississippi Public Service Commission has penalized Tailbone Security, LLC of Boyton Beach, Fla., $420,000 for violations of the Mississippi “No-Call” law and rules associated with enforcing the law. Public Service Commissioner Brandon Presley said Tailbone Security violated the “No-Call” law by failing to register and purchase the state’s “No-Call” list, by contacting [...]

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Keeping Our Eye On Sara Beth Green

Stephen McDill — Tue, 14 May 2013 20:55:45 +0000

Age: 31 Position: Government & Provider Relations Liaison Company: Magnolia Regional Health Center Corinth native Sara Beth Green says her professional passion is to help others, form strong relationships and make a difference. “A title is only words if it is not actually portrayed,” says Sara Beth Green. Green started out as a physician recruiter [...]

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Senator: Is federal bioenergy program undercutting foresters?

MBJ Staff — Mon, 13 May 2013 11:30:33 +0000

WASHINGTON — U.S. Sen. Thad Cochran (R-Miss.) is questioning whether a U.S. Department of Agriculture bio-based marketing program amounts to a bias against traditional forest products and whether such policies are fair. Cochran broached the topic at a Senate Agriculture Appropriations Subcommittee hearing to review the FY2014 budget request for the USDA. The USDA BioPreferred [...]

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New education trend? District marketing schools

Associated Press — Tue, 07 May 2013 11:26:37 +0000

TUPELO — Noting the competition that exists when parents choose where to send their children to school, first-year Tupelo superintendent Gearl Loden has begun a campaign to aggressively market the school district. From billboards to newspaper advertisements to a student-produced program that airs on WTVA-TV in Tupelo, the district has actively tried to share its [...]

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Credit union participating in national homeownership campaign

MBJ Staff — Fri, 05 Apr 2013 12:16:19 +0000

JACKSON — HOPE (Hope Enterprise Corporation/Hope Credit Union) has helped launch Home Matters, a national movement to build public support for the concept of homeownership. Home Matters is spearheaded by the National NeighborWorks Association (NNA), a coast-to-coast coalition of housing and community development organizations, other nonprofits, companies and the public at large. The launch took [...]

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Poultry company new title sponsor of PGA tournament

MBJ Staff — Tue, 12 Mar 2013 12:08:39 +0000

LAUREL and MADISON — Sanderson Farms Inc. is the new title sponsor of the PGA tournament held annually at Annandale Golf Club in Madison. Mississippi’s only PGA event will now be known as the Sanderson Farms Championship. The Laurel-based poultry company is holding a news conference today at 10 a.m. at the Blair E. Batson [...]

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Keeping Our Eye On Kassi Rushing

Stephen McDill — Fri, 01 Mar 2013 13:50:38 +0000

Kassi Rushing is quick to assure us she has no political aspirations. The daughter and granddaughter of two mayors of Golden, Mississippi (population: 300) has been the communications maven for Horne LLP in Ridgeland since 2007 and says she learned to love her state and be proud of her small town roots from her parents [...]

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Mad Genius wins ‘Best of Show Overall’ at 2013 ADDY Awards

MBJ Staff — Fri, 15 Feb 2013 14:52:40 +0000

JACKSON — The American Advertising Federation of Jackson (AAF Jackson) presented its 2013 ADDY Awards for advertising creative excellence Friday night at The South. This annual awards presentation was attended by more than 110 individuals from local advertising, marketing, graphic design and media businesses. Of the 202 entries received by AAF Jackson, 21 Gold ADDY [...]

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