Posts Tagged ‘marketing’

Pharmaceutical company settles civil allegations for $2.8M

by Associated Press Published: March 29,2012

Tags: courts, drugs, federal government, fraud, funding, manufacturing, marketing, medicine, pharmaceuticals, settlement

MADISON — A Mississippi-based pharmaceutical company has agreed to pay $2.8 million to resolve civil allegations that the manufacturer falsely marketed skin products to receive government funding. U.S. Attorney John M. Bales said yesterday Cypress Pharmaceutical Inc., a subsidiary and CEO Max Draughn will pay $1.6 million to the military’s TRICARE program and $1.2 million [...] [...]

Jackson Convention Complex, Trustmark extend marketing partnership

JACKSON — SMG, managers of the Jackson Convention Complex, reports the Jackson Convention Complex and Trustmark National Bank have renewed their commercial rights marketing partnership, extending Trustmark’s designation as the exclusive bank of the Jackson Convention Complex for an additional three years. SMG general manager Kelvin Moore said, “Trustmark was one of the original marketing [...] [...]

Senate weighing bill to disallow state agencies from advertising

JACKSON — A bill pending in the Mississippi Senate seeks to pull the plug on all state agencies’ ability to advertise. State Sen. Merle Flowers, a Republican from Southaven, tells WLBT-TV millions and millions of dollars are going advertising programs all over the state. The bill would prevent state agencies from using radio and television [...] [...]

PSC reaches ‘No-Call’ settlement; fines other telemarketers

JACKSON — Chairman of the Public Service Commission Leonard Bentz reports the Public Service Commission has reached a settlement with two companies for alleged violations of the Mississippi “No-Call” law, issued more fines for No-Call violations for another company and issued other fines for yet another company for failures. Bentz issued fines totaling $100,000 for [...] [...]

Coast tourism groups working on agreement for regional organization

by Associated Press Published: February 27,2012

Tags: Conventions, marketing, meetings, tourism, tourists, travel, vacations, visitors

MISSISSIPPI GULF COAST — Leaders of various tourism-related interests on the Mississippi Gulf Coast say they are making progress toward an agreement on a single regional tourism marketing organization. No formal agreement was reached during a meeting last Friday in Biloxi as tourism leaders considered various proposals to create a regional “Destination Marketing Organization” for [...] [...]

USM fundraiser for new College of Business gets gift, challenge

HATTIESBURG — Thanks to a gift from The First Bancshares Inc., the University of Southern Mississippi Foundation’s Building Better Business Campaign has exceeded the $8 million mark on the way to reaching its $10 million goal. In addition, Southern Miss alumnus Chuck Scianna has issued a matching gift challenge to help raise the remaining $2 [...] [...]

Study: Recalls had little or no effect on Toyota’s brand

by MBJ Staff Published: February 21,2012

Tags: automakers, automobiles, Automotive, brand, Cars, marketing, quality, recalls, safety, trucks, vans, vehicles

A study from North Carolina State University shows that Toyota’s safety-related recalls that began in 2009 made little to no impact on how consumers perceived the brand. “These findings highlight the importance of establishing and maintaining a reputation for quality,” says Dr. Robert Hammond, an assistant professor of economics at NC State and lead author [...] [...]

C Spire signs sponsorship pact with Grizzlies, FedExForum

RIDGELAND — The Memphis Grizzlies and C Spire Wireless have entered into a multi-year sponsorship agreement involving the NBA Western Conference team and FedExForum. Terms were not disclosed. As part of the agreement, the Memphis Grizzlies have chosen C Spire Wireless as the official wireless partner of the professional basketball team and FedExForum and will [...] [...]

MegaGate Broadband expands sales force

MegaGate Broadband has expanded its corporate sales support team with the appointment of Tiffany Parrish of Laurel, who has returned to MegaGate Broadband as the new sales and marketing manager. Parrish previously worked at MegaGate Broadband as a sales manager for 13 years. She also worked as business development manager for C Spire Wireless. In [...] [...]

Local firm helps promote world-record chocolate bar

by Wally Northway Published: September 25,2011

Tags: advertising, candy, education, fundraising, marketing, public relations, schools, world record

Since founding Broadcast Media Group Inc. in Starkville in 1996, Robbie Coblentz has worked numerous marketing/PR campaigns all over the state and nation. The production company has won numerous awards for its work, including an international Telly Award just this past summer. But he and his team recently completed work on the promotion of a [...] [...]

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