Posts Tagged ‘MISSISSIPPI BUSINESS’

‘No’ means being able to commit to ‘Yes’

by Martin Willoughby Published: July 25,2010

Tags: Cardinal Ventures, leaders, Martin Willoughby, MBJ column, MISSISSIPPI BUSINESS

In 1994, Quaker Oats purchased Snapple for $1.7 billion. They hoped to replicate the success they had with Gatorade. However, they failed miserably. After three years, Quaker Oats sold Snapple for just $300 million. In 1998, Daimler Benz merged with Chrysler to create Daimler Chrysler for $37 billion. However, by 2007, Daimler Benz sold Chrysler […] [...]

‘No’ means being able to commit to ‘Yes’

by Martin Willoughby Published: July 25,2010

Tags: Cardinal Ventures, leaders, Martin Willoughby, MBJ column, MISSISSIPPI BUSINESS

In 1994, Quaker Oats purchased Snapple for $1.7 billion. They hoped to replicate the success they had with Gatorade. However, they failed miserably. After three years, Quaker Oats sold Snapple for just $300 million. In 1998, Daimler Benz merged with Chrysler to create Daimler Chrysler for $37 billion. However, by 2007, Daimler Benz sold Chrysler […] [...]

Stradinger leverages lean principles for new start-up

by Martin Willoughby Published: July 18,2010

Tags: Joe Options, Joe Stradinger, Martin Willoughby, MBJ column, MISSISSIPPI BUSINESS

     A new concept is quickly emanating out of Silicon Valley that could have a big impact both on entrepreneurs creating new start-ups and big companies considering new ventures.  The idea, known as a “lean start-up,” was coined by serial entrepreneur Eric Ries and is being evangelized by Ries and Steve Blank, a serial […] [...]

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