Mississippi’s cupcake craze

by Amy McCullough Published: April 17,2011
Tags: Alan Thompson, Audria Lester, Cathy Richardson, Gigi’s Cupcakes, Hey Cupcake!, Jason Richardson, Laina Woodard Smith, Madison Cupcake Company, Nancy Anderson, Nancy Smith, Pretty Sweet Cupcakes & Cake Décor
Cupcakes are selling like hot cakes. The low price of these decadent pick-me-ups is attracting consumers. Or maybe it’s the baby boomer nostalgia factor. Or the appeal of trading a pint of ice cream for a pint-sized treat with half the guilt. Who knows. Mississippi is finally following the trend that was started by New [...] [...]
