Posts Tagged ‘Philip Shirley’

GodwinGroup the ‘go-to’ firm for 75 years

by Ted Carter Published: April 22,2012

Tags: advertising, Danny Mitchell, digital marketing, GodwinGroup, John McKie, marketing, Philip Shirley, public relations

In the advertising and marketing business, reaching the 75-year mark is akin to surviving the Ice Age wearing shorts, flip-flops and a tank top. You can do it, but you won’t like your odds going in. Market collapses, creative burnout, scandals, partner disputes and the death of the founder are but a few of the [...] [...]

Knowing what is most important

by Martin Willoughby Published: May 29,2011

Tags: GodwinGroup, Leadership in Mississippi, MBJ Columns, Philip Shirley

Great organizations have both effective leaders and managers. It is important then to understand the distinction between leading and managing. Leadership guru John P. Kotter stated, “Leadership and management are two distinctive and complementary systems of action. Both are necessary for success in an increasingly complex and volatile business environment.” In a chaotic marketplace, it [...] [...]

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