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Tag Archives: Chris Ray

C Spire drops New York ad firm, chooses Ramey Agency

A Mississippi telecommunications company went looking for a new advertising agency, and it didn’t have to look far to find its firm. The Ramey Agency, a brand strategy and marketing communications firm headquartered in Jackson, has been tapped as the lead creative agency for Ridgeland-based C Spire, replacing Young & Rubicam New York. “We have long admired C Spire as ...

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Ray kept train on tracks

Supreme Court Justice Potter Stewart in the case Jacobellis v. Ohio was opining on a pornography censorship case and famously wrote, “I shall not today attempt further to define the kinds of material I understand to be embraced within that shorthand description [pornography]; and perhaps I could never succeed in intelligibly doing so. But I know it when I see ...

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Experts: Don’t avoid social media due to fear of negative comments

Companies that have not yet waded into the waters of social media often fear negative customer comments. But Jackson area advertising gurus agree that the biggest social media risk is not engaging and monitoring what customers are already saying about you. Beth Kander, who just transitioned from copy writer to social media director at Mad Genius creative agency last month, ...

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Ole Miss rolls out new physical mascot

A children’s hospital is probably as safe a place as any for the public debut of something as controversial as the Rebel Black Bear, Ole Miss’ new on-field mascot. So that’s exactly where Rebel showed up April 5 for his introduction. Blair E. Batson Hospital for Children in Jackson hosted the event, which was “great in every way,” according to ...

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