Home » Tag Archives: Deane Smith and Partners

Tag Archives: Deane Smith and Partners

TODD SMITH — Use these tools to ignite your content marketing

It’s the perfect time to reflect on how your brand maximized content marketing in 2016 – and prep the launchpad for 2017. Did you meet your goals and objectives last year? Consider new tools available to enhance your content marketing strategy and influence your audience in new ways. One important development in 2016 was the major changes unveiled by Facebook. ...

Read More »

TODD SMITH — 8 trends every brand & business leader should eye in 2017

Tech and digital marketing tools will continue to improve how brands, companies and businesses reach consumers as we open the book on 2017 – and executives must adapt to reach ever-evolving audiences. Here are some of the top trends and changes in products, marketing, and leadership to tune into going into the new year, according to Fortune: 1. The Internet ...

Read More »

TODD SMITH — Marketers eye visual content, get view of future

Last week, we discussed how brands are using visual content more than ever to build marketplace awareness. This week, The Spin Cycle continues diving into the trend. Visual assets help brands tell their stories, and usage will continue to increase. However, recent research indicates there’s a disconnect between the noted importance of visuals and the focus given to them. In ...

Read More »

So, what’s not to like? Buying Facebook ‘likes’ can be risky, says Mad Genius

If you spend much time on your business Facebook page, you most likely have seen a popup advertisement offering to sell you Facebook “likes.” One company advertises 1,000 likes from “real Facebook users” in one-to-four days for $29.99. This might seem like a good deal knowing how much attention Facebook users pay to “likes.” But be aware that not only ...

Read More »

Former football star looks to score with new public relations office

Todd Smith is returning home – at least in a business sense. Smith, a former star football player (and sometimes mascot) at Jackson Academy and now president and chief communication officer of Deane, Smith and Partners, says the Jackson area is home for the new office of his Nashville-based public relations, marketing, advertising and branding agency. “I’m very excited about ...

Read More »