Home » Tag Archives: Deane Smith & Partners

Tag Archives: Deane Smith & Partners

TODD SMITH — Here’s a sneak peak at The Super Bowl 50 ads

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Whether it’s cars, chips or beer, ,the usual super suspects are lining up to make the 50th Super Bowl more than a game to remember – at least when it comes to the ads. With the Super Bowl set for Sunday, advertisers have given us  a peek at what they’ve got planned. They have a lot at stake as they ...

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TODD SMITH — 7 habits of highly effective digital marketers

Internet Marketing

To be effective at digital and online marketing, you must find others who are successful at it and observe the strategic thought that is working. The practice doesn’t always mirror specific tactics. But character traits and habits that lead to the discovery and implementation of successful plans will always be beneficial to your brand! Here are seven habits of highly ...

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TODD SMITH — Biggest brand, PR & reputation blunders in 2015 2.0

marketing

The Spin Cycle has reflected and contemplated the biggest challenges and blunders on how companies, organizations and people handled their brands, reputations and crisis management in 2015. There were some pretty epic PR blunders last year! Last we explored Nos 10-5. This week, The Spin Cycle reviews the Top 5 PR bloopers of 2015 from PR Newser: 5. Starbucks Race ...

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TODD SMITH — Top 10 ads of 2015 dominated by Android, Nike and gun control

marketing-strategy

Many brands shined with major ad campaigns that made an impact in 2015, but none were brighter than Android, Nike, and gun control oh my! Adweek has unveiled the Top 10 ads of the year, and the 2015 list includes beautifully creative craft, compelling storylines, filled with new smart phones, crazy stunts, the best Christmas ad, and PSAs about guns ...

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Happy New Year from Spin Cycle — Here are the most inspiring leadership moments of 2015

marketing

Inspiration comes in many forms – and 2015 was certainly a year of myriad moments of innovative thought. Some entrepreneurs found inspiration in Pope Francis’ visit to the U.S. Others found inspiration in an inventor’s prolific milestone: breaking Thomas Edison’s record for lifetime patents. And these were just two of the year’s momentous occasions. Here’s a list of the top ...

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TODD SMITH — Annual Christmas Price Index details cost of ‘Twelve Days of Christmas’ — true loves get a bargain this year

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Reflecting a steep decline in energy costs, lower inflation and slow-but-steady economic growth, the 2015 PNC Christmas Price Index® (PNC CPI) experienced its lowest growth rate in six years at 0.6 percent in the whimsical holiday economic analysis by PNC Wealth Management. According to the 32nd annual report – which measures the cost of the gifts in the holiday classic, ...

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TODD SMITH — Top 20 predictions for next 2 decades from Fast Company – Part 2

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As we prepare to close the chapter on 2015 and open a new book for 2016, we enter the season of predictions, observations and prognostications. Fast Company turned 20 this year, and has released 20 predictions for the next two decades. They consider the world of tomorrow, where work is still heavily dependent on human beings, technology is still social ...

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TODD SMITH — Top 20 predictions for next 2 decades from Fast Company

nordstrom-logo_feature_web

As we prepare to close the chapter on 2015 and open a new book for 2016, we enter the season of predictions, observations and prognostications. Fast Company turned 20 this year, and has released 20 predictions for the next two decades. They consider the world of tomorrow, where work is still heavily dependent on human beings , technology is still ...

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TODD SMITH — The most popular brands in each state

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Public relations and marketing agencies make it a priority to identify the nation’s regional brand tastes – why people choose Coca-Cola over Pepsi, or Ford over Chrysler – in one part of the country over another. While the volumes of marketing research can point to the brands that are held in high regard in a given state – and why ...

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TODD SMITH — CNN launches Great Big Story – answer to Vice And Buzzfeed

cnn

Just south of CNN’s Manhattan headquarters, in an office marked not with the broadcast company’s iconic logo, but a red rocket ship, nearly 30 new employees have spent time stealthily preparing to launch the broadcast network’s answer to publications like Vice and Buzzfeed: Great Big Story. GBS is an independent company fully funded by CNN, and it aims to create ...

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