GodwinGroup recently promoted Jennie Truhett to brand manager. As brand manager, Truhett will continue to work closely with clients to develop an effective strategy that meets their marketing objectives.
A native of Grenada, she is a graduate of the University of Mississippi where she received a bachelor of business administration in marketing communications.
Truhett joined Godwin Group [...] [...]
Great organizations have both effective leaders and managers. It is important then to understand the distinction between leading and managing. Leadership guru John P. Kotter stated, “Leadership and management are two distinctive and complementary systems of action. Both are necessary for success in an increasingly complex and volatile business environment.” In a chaotic marketplace, it [...] [...]
GodwinGroup recently added three team members to its Gulf Coast office. Diana Phillips joined as senior copywriter. Phillips brings valuable experience from her work in the hospitality, gaming, retail and Internet sectors. In 2007, she received the American Advertising Federation Mississippi Gulf Coast ADDY Award for Copywriter of the Year. Phillips is the former advertising [...] [...]
Tal McNeill, senior vice president/group creative director at GodwinGroup, was recognized as Copywriter of the Year at The American Advertising Federation’s ADDY Awards for the Jackson area. GodwinGroup was presented 10 awards during the competition, six awarded for work associated with Trustmark Bank in which McNeill served as lead copywriter.
McNeill is a graduate of the [...] [...]
GodwinGroup recently added three team members to its staff, including two employees in the Jackson office and one in its Gulf Coast office in Biloxi. Shailee Bhatt joined as digital media analyst, social media coordinator in GodwinGroup’s Jackson office. Bhatt has experience executing online marketing plans and performing data analyses and research products for digital [...] [...]
Middle of the Pack snapshot: No. 87
Handling public affairs like their own is what group has historically been known for
With 73 years of experience in advertising, GodwinGroup stays ahead of the curve by providing sophisticated services while adapting to the evolving digital marketing world.
“The secret to our success is our being able to adapt,” said [...] [...]
Beyond marketing
Owens pushing tactics into the future
A native of Natchez, Glen Owens is the vice-president of digital marketing for Jackson advertising firm GodwinGroup. The Mississippi State University graduate recently sat down with the Mississippi Business Journal for a conversation about marketing in the digital age.
Q — Please explain what is meant by the term “digital marketing?”
A [...] [...]
Age: 25
Hometown: Clinton
Education: Bachelor of arts in advertising from the University of Southern Mississippi, 2005
Current Position: Copywriter at the GodwinGroup Advertising Agency in Jackson
Jessica Russell had two realizations while she was still in college. The first was in response to the “anywhere but here” attitude so many of her peers had about Mississippi. She realized [...] [...]
Search engine optimization the key to West Coast deal
GodwinGroup, one of the Southeast’s leading advertising and marketing firms, has announced it is forming an alliance with WebMetro, a full-service provider of Internet and online marketing services, headquartered in Los Angeles. The strategic pact will expand Godwin’s new digital arm and top officers from both companies [...] [...]
GodwinGroup recently promoted five employees in its Jackson office. Peggy Heckler was promoted to senior vice president, group creative director. During her eight years of employment at GodwinGroup, Heckler has served the agency as associate creative director, senior copy writer and copy director. A resident of Yazoo City, Heckler is a past board member of [...] [...]
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