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Tag Archives: Google

TODD SMITH — Google launches new effort to flag offensive content

Google is undertaking a new effort to better identify content that is potentially upsetting or offensive to searchers. It hopes this will prevent such content from crowding out factual, accurate and trustworthy information in the top search results. “We’re explicitly avoiding the term ‘fake news,’ because we think it is too vague,” said Paul Haahr, one of Google’s senior engineers ...

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TODD SMITH — Band-Aid, Amazon, Dawn, Google top brands among women

Band-Aid, Amazon, Dawn, Google and M&M’s are the five best-perceived brands by women, according to YouGov BrandIndex. In conjunction with International Women’s Day and Women’s History Month, consumer perception research firm YouGov BrandIndex released a ranking of the best-perceived brands by women, as well as the ones that have improved the most in perception in the last year. Women were ...

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Mississippi sues Google, saying it violates student privacy

Mississippi’s Democratic attorney general is once again tangling with Google, alleging in a lawsuit that the company is illegally violating student privacy, even as some Republicans seek to muzzle his ability to file such civil suits. Attorney General Jim Hood sued the California-based computer giant Friday in Lowndes County Chancery Court. In a news conference Tuesday, Hood said Google is breaking Mississippi ...

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TODD SMITH — Tech giants top the best global brands list for 3rd year

There’s yet another superlative to bestow on Apple: Best Global Brand. The company topped the annual Interbrand Best Global Brand report, followed by Google. The companies placed first and second for the third year in a row. Interbrand, a brand consultancy, determines 100 companies’ ranks by considering how much revenue they earn from a branded product, how effective the brand ...

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Analysis: Sprawling Google litigation keeps testing Jim Hood

  JACKSON — Attorney General Jim Hood professes pride in the number of large corporations that he’s gone after as Mississippi’s chief legal officer. But the sprawling Google litigation he’s involved in continues to spawn embarrassing incidents. Questions about Hood’s role are spilling over into his re-election race for attorney general against Republican Mike Hurst. It didn’t help that Google ...

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ALAN TURNER: Joel Bomgar an entrepreneur and budding politician

  At 35, Joel Bomgar has accomplished more than most business professionals achieve in a lifetime.  He took a concept he came up with in his undergraduate years at Belhaven, and started a company with that concept in the very next week after he graduated. The rest was a very fast forwarded record of success that took the company from ...

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TODD SMITH: Improve Google search results for your PR

Ever heard the adage about the best place to hide a dead body is on page five of Google search results – because no one ever goes there? Current and prospective audiences do not travel that far on a search engine because they are either busy, lazy, or simply assume there is nothing past page two that they need to ...

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Judge rules against Mississippi attorney general over Google

JACKSON — A federal judge has ruled against Mississippi Attorney General Jim Hood in his effort to keep Google from getting its hands on correspondence between Hood and lobbyists for the movie industry. It’s the latest defeat for Hood in his effort to investigate the Internet search giant, after the same judge wrote a stinging opinion in March suggesting that ...

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TODD SMITH’S SPIN CYCLE — Key takeaways from SXSW in Austin, Texas

The Spin Cycle – always on the lookout for innovative thought that drives the branding industry – rolled into Texas for the annual South by Southwest® (SXSW®) Conferences & Festivals, soaking up the latest in emerging marketing technologies. Between the panel sessions, keynotes, networking, barbecue, live music and parties there was no shortage of things to engage the senses at ...

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