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Tag Archives: Mark Cuban

PHIL HARDWICK — Using the power of story to grow your business

The critical problem facing businesses today is communication. Using the story of your business is an excellent way to help solve the problem. Used properly and creatively, it will increase sales, motivate employees and improve your company’s image. So what is story anyway? It seems there are many definitions and so-called ingredients. Aristotle said that a story has a beginning, ...

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