Home » Tag Archives: media

Tag Archives: media

TODD SMITH — Threat of fake news strengthens trust in traditional media

The rise in “fake news” has strengthened trust in traditional media, according to a recent survey of journalists worldwide. More than half of those surveyed (52 percent) find traditional media to be the most trusted news sources, followed by company websites and news releases (22 percent), according to the Ogilvy Media Influence’s annual global survey of 250-plus reporters and producers ...

Read More »

TODD SMITH: The state of local TV news continues to diminish

Local television news has shed audience over the past decade, including this past year in most timeslots according to a new Pew Research Center study. Even with these viewership losses, local TV news still garners more viewers on average than cable and network news programs. However, for election news in particular – a big part of last year’s news agenda ...

Read More »

TODD SMITH — Brands benefit from trusted news source partnerships

Reuters called this past year “the year the media became the headline” in the release of its Tomorrow’s News 2017 report. The news publisher surveyed more than 1,700 Reuters.com users in April and May to discuss advertising, awareness and perception of other news websites. As the news cycle has developed, the study from Reuters has found that news consumers are ...

Read More »

TODD SMITH — How did news media cover Trump’s first 100 days?

A new report from Harvard Kennedy School’s Shorenstein Center on Media, Politics and Public Policy analyzed news coverage of President Trump’s first 100 days in office – which set a new standard for negative coverage. The report is based on an analysis of news reports in the print editions of The New York Times, The Wall Street Journal, and The ...

Read More »

Mississippi editor who pushed for justice in civil rights killings dies

GULF BREEZE, Fla. — Mississippi editor Stanley Dearman, who pushed for justice in the murders of three civil rights workers, died on Saturday in Florida. The death of the 84-year-old was announced by the newspaper in Philadelphia, Mississippi, that he once published. Dearman wrote articles and editorials in The Neshoba Democrat that helped lead to conviction of a former Klansman ...

Read More »

TODD SMITH — Local news vows to fight fake news

A large group of local media outlets is taking an aggressive stance against so-called fake news. The Local Media Consortium (LMC), a partnership that includes dozens of newspapers and more than 1,600 media outlets, has released a “manifesto” deeming fake news as “digital propaganda” and pledged to educate readers in an effort to combat its spread. Fake news stories crescendoed ...

Read More »

Content marketing tripled in last year, digital media Advertising Delivers 2x ROI

Marketers have dramatically increased the content churned out in the past year, but people aren’t paying any more attention to it, according to an analysis of $16 billion in client spending by marketing analytics and software firm Beckon. In a report released last week during an Advertising Week presentation, Beckon said clients tripled the pieces of marketing content they delivered ...

Read More »

TODD SMITH: Newspaper ads triple campaign success

Forget their differing opinions on marriage, home ownership, and politics – the most telling differences between younger and older generations is how they prefer to get their news. A new Pew Research Center’s survey on modern news consumption trends, conducted in partnership with the Knight Foundation, shows that, when it comes to news consumption, the old and young look very ...

Read More »

ALAN TURNER — Newspapers and our American heritage

“Were it left to me to decide whether we should have a government without newspapers or newspapers without a government, I should not hesitate a moment to prefer the latter.” – Thomas Jefferson As we approach another 4th of July, it would be good to pause for a few minutes in our busy lives and reflect on all of the ...

Read More »

Media startup decides to move base to Arizona

By JACK WEATHERLY  Elation Media is moving from Jackson to Sedona, Ariz., according to founder Bob Schnitzer, who announced the enterprise in April 2015. Elation is parent of the holistic Internet TV startup OTV. Schnitzer said in an email that “it became clear that funding for our venture was going to come from out of state (and) my trips to ...

Read More »