
The biggest recent development in social media is the conversion of all pages to what Facebook calls the Timeline. Previously individual and business profiles were similar. But on March 30, Facebook began instituting the Timeline format for individual users and a separate pages function for businesses. Frank Owen, social media director, Mad Genius, Ridgeland, said [...] [...]
If tweeting farmers seems like a far-fetched idea, think again. Much of agriculture is now high tech and that includes farmers who are turning more and more to social media for a variety of reasons. “Just like the rest of the population, farmers’ use of Facebook, blogs and other social media has increased and is [...] [...]
David Fagiano, COO of Dale Carnegie & Associates Inc., has worked in management training for more than 30 years. He oversees sales and marketing as well as product development and instructor training for the company. He spoke with MBJ by phone from his New York office. Q: What do you think Dale Carnegie would think [...] [...]
RIDGELAND — Mad Genius has added management of the nationwide Louisiana Hot Sauce Facebook page to its portfolio. Louisiana Hot Sauce, a popular condiment produced by Bruce Foods, a New Iberia, La.-based company, had over 45,000 Facebook fans at the time it hired Mad Genius; those numbers are growing under Mad Genius management. “Clients like [...] [...]

Companies that have not yet waded into the waters of social media often fear negative customer comments. But Jackson area advertising gurus agree that the biggest social media risk is not engaging and monitoring what customers are already saying about you. Beth Kander, who just transitioned from copy writer to social media director at Mad [...] [...]
PEARL — The Mississippi Emergency Management Agency (MEMA) continues to find new ways to use social media to better inform and interact with the public. In addition to Facebook, Twitter and YouTube, people may now visit Flickr, a free online photo sharing tool, to view images from recent disasters MEMA has responded to. Viewers will [...] [...]
Google Inc. has bought Aardvark, a free question-and-answer web service. Aardvark co-founder Damon Horowitz confirmed the purchase Thursday. He would not disclose financial details. Aardvark was formed in 2007 by Horowitz and three others — two of whom are former Google employees. It lets users ask questions online that are routed to friends and friends [...] [...]
MOUNTAIN VIEW, Calif. — Google is making it easier to socialize on its e-mail service. It’s unveiling a new “Google Buzz” feature that sets up a face-off with Facebook. The feature unveiled yesterday will enable Gmail users to create status updates on Google Buzz and read and comment on the updates posted by their friends. [...] [...]
You can now get all of the latest state and national business news from the Mississippi Business Journal through Twitter. It’s the same trusted news the MBJ has been known for for 30 years, just through new and improved technologies. Simply search for “mbjournal” and start following us immediately. We appreciate your readership and are [...] [...]