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Tag Archives: Spin Cycle

TODD SMITH'S SPIN CYCLE: Top 10 toy brands that won holiday social media blitz

What holiday toys generated the best social media buzz during the holidays? To find out, Brand Chorus analyzed the biggest sellers from online retailers Amazon, Toys “R” Us and Target and the results are in on the 10 top brands that have official social pages. (Some popular items like Disney’s Frozen toys actually don’t have dedicated pages, believe it or ...

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TODD SMITH'S SPIN CYCLE: New PR and marketing study busts myths on industries

By Todd Smith Some commonly held beliefs about PR and marketing – especially content marketing and SEO adoption – are more myth than reality according to a comprehensive study on industry trends conducted recently by Vocus, a public relations and marketing software company, and Market Connections Inc., a research firm based in Virginia. The results indicate that progressive strides are ...

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Todd Smith’s SPIN CYCLE — Top Marketing Moments of the Oscars

The 2014 Oscar Awards had some truly Silver Screen moments — With “Gravity,” “12 Years A Slave” and “Dallas Buyers Club” stealing much of the show. While the golden guys were being handed out, Twitter was abuzz with real-time Oscar marketing. Many organizations — including Digiday, a digital media, marketing and advertising firm — buzzed about it through social media ...

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