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Tag Archives: sports. shoes

Adidas' sales boosted by Super Bowl, World Cup

BERLIN — A boost in sales due to big sporting events like the Super Bowl and the upcoming World Cup pushed athletic shoe and clothing maker Adidas AG’s first quarter profit sharply higher. Adidas said today it earned €168 million ($222.4 million) in the January-March period, a big leap from the €5 million it posted a year earlier. The sharp ...

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