Home » NEWS » Splendors attendance below expectations, Kyle says
How will it impact future exhibits?

Splendors attendance below expectations, Kyle says

With less than a month remaining in the Splendors of Versailles exhibit in Jackson, projected attendance numbers are falling behind schedule, said Jack Kyle, executive director of the project.

“We`re not on track. We`re behind,” said Kyle. “There was a crescendo in attendance right at the end of the Palaces (of St. Petersburg) exhibit. We hope that will be the case for the Versailles exhibit.”

As of July 26, about 240,000 tickets had been sold to the $10.7 million exhibit, which ends August 31. Visitor projections were estimated at 417,000. By comparison, the $11.1 million Palaces of St. Petersburg exhibit ran a month longer and attracted 554,000 visitors.

About one-third of visitors to the Versailles exhibit are from Jackson, another third from within the state and a third are from outside Mississippi.”One cannot measure the success of these exhibitions only in terms of finances, but that is certainly a major consideration of any project,” Kyle said. “The last few weeks hold the key to whether we come out totally in the black and whether we have another exhibit.”

Kyle recently returned from trips to Egypt, Italy, France, Spain and England to explore future exhibition projects, he said.

“Spain is poised as the most likely candidate for an exhibition in the year 2000,” Kyle said. “The success of the Versailles project will be a major factor in determining a year 2000 project.”

Major corporate leadership and city and state leaders will also help determine the possibility of a future exhibition, Kyle said.

E.B. “Bud” Robinson, Jr., who was fundraising chairman for the Versailles exhibit, with more than $2 million raised in the private sector, said exhibits throughout the country are not getting the numbers of visitors projected. “If you look around the country, I think you`ll find the current El Ni


… we’d like to ask for your support. More people are reading the Mississippi Business Journal than ever before, but advertising revenues for all conventional media are falling fast. Unlike many, we do not use a pay wall, because we want to continue providing Mississippi’s most comprehensive business news each and every day. But that takes time, money and hard work. We do it because it is important to us … and equally important to you, if you value the flow of trustworthy news and information which have always kept America strong and free for more than 200 years.

If those who read our content will help fund it, we can continue to bring you the very best in news and information. Please consider joining us as a valued member, or if you prefer, make a one-time contribution.

Click for more info

About Lynne W. Jeter

Leave a Reply