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Natalie Gideon

Owner, NetLink Cabling Systems, NetLink Security, Prime Partners, CNG

Natalie Gideon is an entrepreneur who has set goals and reached several milestones during the past few years. She and her husband, Clint Gideon, own and manage four Madison companies, NetLink Cabling Systems, NetLink Security, Prime Partners and CNG. Together they are responsible for all facets of the businesses, which have 19 employees and an approximate $2-million annual budget.

“I control all aspects of the office for the companies on a daily basis, including, but not limited to, financial reports and review, accounts payable, accounts receivable, taxes, payroll, human resources and contracts,” she said. “I am also jointly responsible for overseeing field operations, sales, scheduling and purchasing.”

Gideon considers establishing and maintaining a company that provides a livelihood for employees and their families a significant professional accomplishment.

Personally, her marriage and son, Will, are significant accomplishments. Others include passing the bar after graduation from the Baylor University School of Law, “bombing the door” in skydiving and completing the Marine Corps Marathon.

“Each has a similarity,” she said. “The first milestone was passing both the Mississippi and Texas Bar exams in 1994, validating the years of study during law school. At the time, I remember thinking this is an accomplishment that cannot be taken away, and it remains an important set of events to this day.”

The second milestone occurred in skydiving in 1997 with a maneuver called bombing the door, diving out of the door headfirst, much as you would into a swimming pool rather than jumping feet first. “I am uncomfortable with heights and though I had overcome that in skydiving, the thought of bombing the door brought it back and posed a real obstacle to me,” she recalls. “Once I accomplished the jump, I was very proud of what I had done, and again thought it was something that cannot be taken away.”

Gideon’s other milestone to date is participating in and completing the Marine Corps Marathon in 2008. With a father who is a former Marine, she grew up reading about the marathon in Leatherneck, the Marine Corps magazine.

“After Will was born, I searched for something to do that would challenge me and help me get fit,” she said. “I had always wanted to run the marathon and decided on that as a goal, joined a local club called Marathon Makeover to train, and told my family.”

Her family was very supportive throughout the process and went to Washington, D.C., for the race. It was difficult for Gideon but the feeling of accomplishment when she looked up and saw the statue of Iwo Jima and the Marines at the finish line and the expressions on her family’s faces was irreplaceable.

After graduation from law school, Gideon worked as an attorney, primarily practicing domestic law but also handling cases in a number of different areas. She credits those years of exhaustive preparation, attention to detail, tenacity, reliability and honesty as the principles she now uses in her businesses.

J. Frank Betts of Eubank & Betts CPAs has known Gideon many years and is familiar with her involvement in the community. “Natalie is a trustworthy, reliable and dedicated person who goes to great lengths to accomplish any task all the while with a wonderful attitude,” he said.

Regions Bank vice president Philip Blaylock said, “Natalie is an intelligent and very motivated individual whom I’ve had the privilege to work with six years. She is always looking for ways to improve her businesses through hard work and positive communication with her circle of influence.”

Gideon looks to her parents, who have been married 44 years, for inspiration.


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