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DeSoto County banker named Regional CEO at Southern Bancorp

Jeff Frazier

Donald “Jeff” Frazier, current Central Region President with Southern Bancorp of Little Rock, Ark., has been promoted to Central Region CEO.

Frazier began his career at Southern Bancorp in 2010 as a Senior Lender in DeSoto County. In 2013, he was promoted to Central Region President, a leadership position in which he has worked closely with James “Jimbo” Boyd Jr. to manage operations throughout the region while also growing Southern Bancorp’s lending footprint in North Mississippi. Frazier is replacing Boyd of Helena, Ark., who was promoted to Executive Credit Officer.

Prior to joining Southern Bancorp, Frazier worked with several Mississippi financial institutions as well as in a regulatory capacity, having worked for the Comptroller of the Currency as a bank examiner. He is a graduate of the University of Alabama and the Graduate School of Banking of the South at Louisiana State University.

Southern Bancorp has 46 locations in Arkansas and Mississippi.


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