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The Cirlot Agency promotes 3 Jackson employees

The Cirlot Agency announced the promotion of three of its employees, all of whom joined the agency at its Jackson headquarters in 2015. Lauren Hegwood has been promoted to Brand Manager. A former Public Relations Specialist, Hegwood has executed multiple public relations and marketing initiatives, and has managed integrated communications efforts for various clients. Hegwood continues responsibility for overseeing public ...

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The Cirlot Agency promotes three Jackson employees

The Cirlot Agency announced the promotion of three of its employees, each of whom joined Cirlot at its Jackson headquarters in 2015. Lauren Hegwood has been promoted to Brand Manager. A former Public Relations Specialist, Hegwood has executed multiple public relations and marketing initiatives, managed integrated communications efforts for various clients, including public relations efforts and media relations for the ...

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PHIL HARDWICK — What do the television shows Property Brothers, Flip or Flop, Masters of Flip and Fixer Upper have in common?

Answer: They are the most watched home decorator shows of all time? Watch any of those shows, or any similar shows on television, and you’re likely to hear the term “design” used quite a bit. Design, which is the process of creating something based on a plan, is becoming an in-thing.  It’s about time.  What was once available to only ...

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TODD SMITH — IHOP cooks up ‘Bancake List’ campaign

IHOP – the brand that did the flapjack flip-flop last year – is at it again, and has cooked up another tongue in batter campaign. We all remember how the famous pancake house enraged the public with its temporary rebrand as IHOb in a move to promote its burgers last year. Now the restaurant chain is turning up the griddle ...

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TODD SMITH — Writing mistakes, words & phrases to avoid for clearer communications

Bad writing can sink your brand and wreck your reputation! Professional writing coaches from across the country recently shared the biggest mistakes they encounter, and tips on how to avoid them with Fast Company. Writing inappropriately for the audience is a frequent pitfall, Wilma Davidson, author of the book “Business Writing: What Works, What Won’t,” said. Scolding readers or failing ...

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Show fountain will be focal point of Renaissance phase 2

By MBJ STAFF A show fountain will be the centerpiece and gathering place for the second phase of the Renaissance at Colony Park. “This will be the first retail show fountain of this magnitude in the state of Mississippi,” said J. Wickham Zimmerman, chief executive officer of Outside the Lines, the designer and builder. “The property co-owner and developer, The ...

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Zook named Ole Miss associate vice chancellor in communications and marketing

Jim Zook, a veteran communications and marketing leader, has been named associate vice chancellor for strategic communications and marketing at the University of Mississippi. Zook has more than 25 years of expertise from a career spanning corporate communications, consulting and media. Zook, joined Ole Miss from Deloitte, a global professional services firm where he served most recently as head of ...

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Outlets of Mississippi hire Shanna Head, director of marketing

Shanna Head joined the Outlets of Mississippi in January 2016 as Marketing Assistant and Graphic Designer and was recently promoted to Marketing Manager and Graphic Designer. She also handles social media as well as a fashion and lifestyle blog for the Outlets of Mississippi. Having started off in the field of graphic design with an Associate’s degree from Hinds Community ...

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Highland Village names Lynsie Armstrong as Marketing Director

Highland Village has named Lynsie Armstrong as its new Marketing Director. After years of marking work for local companies from nonprofits to restaurants, Armstrong started her own marketing company, Simpatico. She later joined the management team at Highland Village. As marketing director, she will focus on creating community events, social media buzz, tenant relations and consumer engagement programs. Armstrong is ...

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