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TODD SMITH — McDonald’s ad honors victims of police brutality

A new, silent 60-second ad from McDonald’s honors Trayvon Martin, Michael Brown, Alton Sterling, Botham Jean, Atatiana Jefferson, Ahmaud Arbery and George Floyd, saying “they were all one of us.” “We see them in our customers,” text on the screen reads. “We see them in our crew members. We see them in our franchisees.” As protesters take to the streets ...

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ORLANDO R. RICHMOND — Why I resist casual Friday and other thoughts on diversity and inclusion: A black partner’s perspective

I knew that I was going to be pulled over and that part of the encounter was entirely appropriate. I was speeding early one morning on a two-lane highway near my home when a highway patrolman passed me in a curve traveling in the opposite direction. He quickly disappeared over a hill and had not activated his blue lights. Just ...

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ROSS REILY — Our new flag will be a sight to behold

In general relativity, an event horizon is a boundary in spacetime beyond which events cannot affect an outside observer. In layman’s terms, it is defined as “the point of no return”, the point at which the gravitational pull becomes so great as to make escape impossible. In Mississippi we passed an event horizon in 2001. That’s when Mississippi held a ...

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BILL CRAWFORD — Coronavirus lesson: we’re more fragile than invulnerable

Fragile…the word itself seems frail, matching its etymology from the Latin fragilis, with frag meaning “to break” and ilis meaning “subject to.” Thanks to the COVID-19 coronavirus, we see many things today more fragile, more susceptible to breaking, than ever before. Many were made that way by our false sense of invulnerability. Take our health care system. Americans enjoy the most ubiquitous, capable, and costly health ...

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TODD SMITH — Influencer marketing is a great communications tool in today’s world

Influencer marketing has experienced explosive growth in recent years. Previous projections had it estimated to become a $15 billion market by 2022, and that was before the rapid rise of TikTok and content creation under quarantine.   However, alongside this growth have been increasingly bleak headlines: The influencer marketing bubble is set to burst, influence is phony and influencer fraud is costing companies more than ...

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PHIL HARDWICK — Real Estate Realisms

In this column, we will introduce you to REALisms. What is a REALism and what does it have to do with real estate? A REALism is a phrase, saying, or words of wisdom that captures a truism about real estate. It is a statement that is based on self-evidence or factual evidence. and is accepted as an obvious truth in ...

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BILL CRAWFORD — Respect and common sense needed, not spit and aggression

As the COVID-19 virus and behavior restrictions linger, frustrations grow, spawning irresponsible reactions by some. An angry man spewed a glob of spit onto the mask of a Presbyterian minister out shopping in Jackson. In Michigan a man wiped his nose and mouth on a store clerk’s shirt when he was told to wear a mask. Also in Michigan a ...

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BRETT KITTREDGE — Pandemic lesson: Prohibition policies don’t make us safer

On March 12, the Senate overwhelmingly killed a bill to permit direct shipment of wine in Mississippi. This vote didn’t age well. The bill would have made Mississippi the 44th state in the country to allow consumers to purchase wine and have it shipped directly to their house. Currently in Mississippi, a control state, you are limited to what the state has ...

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TODD SMITH — Here’s what consumers want from brands in the midst of COVID-19

Consumers are shifting from an “acute” phase of concern about the coronavirus crisis pandemic to a “transitory” phase that will ultimately lead to “normalcy,” top analysts at market researcher Global Web Index said recently during a media preview of their latest wave of COVID-19 tracking studies. The new findings, based on a third wave surveying more that 15,000 people April ...

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TIMOTHY MOORE — It’s time to support healthcare

During the COVID-19 pandemic, Mississippi hospitals have stepped up to build and staff temporary treatment facilities, overcome personal protective equipment (PPE) and ventilator shortages, and care for the sick and dying – often at great personal sacrifice.  Mississippi’s nearly 60,000 hospital employees are rightly being celebrated as #HealthcareHeroes and recognized by their communities for bravery and commitment.  Although positive COVID ...

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