Home » Tag Archives: Deane Smith

Tag Archives: Deane Smith

TODD SMITH — Americans are wary of role social media plays in delivering the news

While debate rages over how social media sites can improve the quality of news they offer while enforcing rules fairly, most Americans are pessimistic about these efforts and are highly concerned about several issues when it comes to social media and news. According to a new Pew Research Center survey, conducted July 8-21, majorities say that social media companies have ...

Read More »

TODD SMITH — American trust erodes for Congress, tech leaders

The public gives high scores to military leaders, public school principals and police officers on empathy, transparency and ethics, yet they rate members of Congress and leaders of technology companies lower, according to a new Pew Research Center report that examines public confidence in eight groups of people who hold positions of power and responsibility in America. The new survey looked at ...

Read More »

TODD SMITH — The four types of young news consumers

There’s very interesting news out about how people under age 35 are consuming news. It’s all in the palm of their hands – in their phones, more specifically! Research conducted recently by consulting firm Flamingo for the Reuters Institute for the Study of Journalism revealed some insightful trends. The study complements Reuter’s previously released qualitative study, the 2019 Digital News ...

Read More »

TODD SMITH — Cable news audience increased 8% according to Pew State of the News media report

Throughout July, the Spin Cycle explored the recently released Pew Research Center State of the News Media report, showcasing key audience and economic indicators across the U.S. news media landscape. This data pinpoints the shifting ways Americans seek news and information in an increasingly digital world. The press – often referred to as the fourth branch of government – is ...

Read More »

TODD SMITH — State of the news media report released from Pew; Local TV news audience down, revenue up

Last week, the Spin Cycle explored the recently released Pew Research Center State of the News Media report, showcasing key audience and economic indicators across the U.S. news media landscape. This data pinpoints the shifting ways Americans seek news and information in an increasingly digital world. The press – often referred to as the fourth branch of government – is ...

Read More »

TODD SMITH — State of the News media report released from Pew; newspaper circulation down more than 10%

Each year since the early 2000s, the Pew Research Center has released its State of the News Media report, showcasing key audience and economic indicators across the U.S. news media landscape. This data pinpoints the shifting ways Americans seek news and information in an increasingly digital world. The press – often referred to as the fourth branch of government – ...

Read More »

TODD SMITH — IHOP cooks up ‘Bancake List’ campaign

IHOP – the brand that did the flapjack flip-flop last year – is at it again, and has cooked up another tongue in batter campaign. We all remember how the famous pancake house enraged the public with its temporary rebrand as IHOb in a move to promote its burgers last year. Now the restaurant chain is turning up the griddle ...

Read More »

TODD SMITH _ Journalists have interviewed 20 percent of Americans

The media have long been a part of our everyday lives – from the morning newspaper to nightly TV news to today’s digital news that hits us with headlines 24/7. Many of you have had interaction with journalists in your lives. This is underscored in an interesting new survey from Pew Research Center that found about two-in-ten Americans (21 percent) ...

Read More »

TODD SMITH — Top 5 companies with worst reputations

As discussed last week, brands must constantly polish their image and shine their reputations. And brands must be constantly vigilant to moves that can dent their identity. Just ask Facebook about what privacy concerns and unauthorized use of customer data can do, or Boeing about how a faulty computer system can wreck a reputation. One scandal, fraud or flaw can ...

Read More »

TODD SMITH — Operate your crisis response like a newsroom

Alongside 24/7 reporting, articles published in real time require the modern newsroom to always be open. So when incidents happening across the world reach newswires and social media in mere moments, crisis teams must take action immediately. Regardless of industry, crisis and PR staff can adopt newsroom practices to achieve dynamic and timely responses to developing events that can have ...

Read More »