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Tag Archives: marketing

TODD SMITH — Use these tools to ignite your content marketing

It’s the perfect time to reflect on how your brand maximized content marketing in 2016 – and prep the launchpad for 2017. Did you meet your goals and objectives last year? Consider new tools available to enhance your content marketing strategy and influence your audience in new ways. One important development in 2016 was the major changes unveiled by Facebook. ...

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TODD SMITH — Leverage your content marketing strategy in 2017

Content marketing is a powerful marketing tool that can drive your branding success in the new year. It can establish your business as an authority on a topic, increases traffic to your website, helps your brand reach new customers and much more! If you intend on using content marketing in 2017, it is important to be aware the constantly evolving ...

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Avoid these common LinkedIn mistakes to build your personal brand

You’ve created a dynamic LinkedIn profile. You’ve updated your past jobs, triple-checked for typos, and uploaded a photo that’s a far better choice than the awkward selfie you used to have in its place. With your profile in good shape, it’s time to start building and strengthening your network with purpose. But before you get too excited and start connecting ...

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